Coach 60 like you coach 6.
Agent-native coaching platform for trainers and gyms.
Fen is answering check-ins, updating programs, adjusting macros, catching quiet clients, flagging injuries, ranking your week. You approve.
Example roster.
See it work.
1 Nothing reaches a client until you approve.
Every reply Fen writes waits in your Inbox. Read it, change a word, press send.
Inspect screen2 Your whole roster, ranked.
Who needs you first this week, who is going quiet, and whose renewal is coming up.
Inspect screen3 A check-in reply, written from the record.
Fen reads the check-in against the client's goals, injuries and last numbers. Every figure is checked against their own words.
Inspect screen
What Fen does
Retention
Spots quiet clients before they stop paying. Nudge already written.
Check-in
Has your reply ready for every check-in.
Program
Changes programs and macros from one sentence.
Memory
Remembers every injury, goal and number.
Roster
Ranks who needs you first each week.
Where your clients reach you.
Nothing for them to download. Each message lands on that client’s record, Fen has the reply ready, and it waits for your press until you set otherwise.
How each one connectsWhatsApp
Clients message your WhatsApp Business number.
Instagram
Clients DM your Instagram account. Replies go inside Meta's 24-hour window.
Messenger
Clients message your Facebook Page. Replies go inside Meta's 24-hour window.
Gmail
Email replies go out from your own Gmail when you press Approve and send.
Trained on how you coach.
Your rules, your exercise library, your voice. Every reply and program follows them.
Got clients racing Hyrox?
Fen knows race day. Every client's training phase counts down to it, station benchmarks are tracked per client, and the taper window is worked out for you, on the same platform you run everything else on.
- Race-date-driven training phases
- 8-station benchmark tracking per client
- Automatic taper timing
No client should go quiet because their coach got busy.
Find your client ceiling.
Most coaches plateau between 30 and 50 clients. Source
For example: two quiet clients a month at $200 each is $400 a month walking out the door.
Your client ceiling
Answer all three to see your number.
White-glove setup
We bring your clients, programs and method in with you.
A direct line to the founder
Questions and requests go straight to the person building Fenlio.
Founding pricing, locked
The price you join at is the price you keep.
- Running a gym?A workspace for each location, classes booked in Fenlio, one shared method.
- Running a CrossFit box?Classes and heats booked in Fenlio, WODs read the way you write them.
- From $49 a month.Priced by active clients. Leads and paused clients are free.
Questions
- Does Fenlio message my clients on its own?
- Not at default settings. Every reply and nudge waits for your OK, and email goes out from your own Gmail.
- Can my clients keep messaging me where they already do?
- Yes. Connect your own WhatsApp Business number, Instagram account or Facebook Page in one press. Each message lands on that client's record, and your reply waits for your press until you set otherwise.
- Will it write training programs?
- From your own templates and exercise library. It never invents an exercise, a load or a number.
- Is each client's information kept separate?
- Yes. Each client's record is walled off from every other client's at the database level.
Your clients deserve your best judgment.
Coming from Everfit, TrueCoach or Trainerize? Drop your client list and their history in one go, or move it with us while we onboard our first coaches. Fen takes it from there.